Saturday, October 19, 2013

Calculating The Worth Of The Redskins Brand


The name of Washington's football team has been hotly debated: criticized for being a racial slur but defended but the team's owner as actually being a kind of tribute to Native Americans. Host Scott Simon talks to Forbes senior editor Kurt Badenhausen about the economics of the Washington Redskins brand.


Source: http://www.npr.org/templates/story/story.php?storyId=237545161&ft=1&f=1003
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